Webinar.
Expand your sales knowledge with the latest analysis and expertise from high-performing sales teams.
Most recent Webinar.
CRO Collective: Aligning Strategy, Systems, and Success with Guy Rubin
In this insightful episode of the CRO Collective Podcast, host Warren Zenna is joined by Guy Rubin, CEO of Ebsta, to discuss the current state and evolution of the Chief Revenue Officer (CRO) role in both the US and UK. With increasing recognition of the CRO’s strategic importance, they explore the systemic challenges, short tenures,…
Cracking Quota Attainment and Sales Performance with Guy Rubin, CEO of Ebsta
This week on Topline, hosts AJ Bruno, Asit Zaman, and Sam Jacobs are joined by Guy Rubin, CEO of Ebsta, to discuss the 2025 GTM Benchmark Report and what its data reveals about sales performance, quota attainment, and the evolving role of revenue leadership. Guy dives into how data from almost $50B in pipeline and…
Relationships Drive Revenue; Guy Rubin on Account Management Secrets
In this episode of the Account Management Secrets podcast, Alex Raymond is joined by Guy Rubin, the founder and CEO of Ebsta. Guy and the Ebsta team recently released the 2025 GTM Benchmark Report, a deep dive into data trends shaping go-to-market strategies. For the first time, the report covers post-sales performance, revealing how account…
How to Build Powerful Channel Partnerships
What if the secret to exponential growth isn’t just hiring more salespeople, but rather, building strategic channel partnerships that multiply your reach and credibility? In this illuminating episode of Revenue Insights, Alex Rich, VP of Sales North America at GitGuardian, shares deep insights from his journey from product management to sales leadership, revealing how strategic…
Why Channel Partners Drive 3x Higher Win Rates with Alex Rich, VP of Sales
In this episode of Revenue Insights, host Guy Rubin, CEO of Ebsta, sits down with Alex Rich, VP of Sales North America at GitGuardian, for a strategic conversation on building a high-impact channel partners program and alliances that fuel revenue growth. With a background spanning product management, customer success, and sales leadership, Alex shares how…
37% ‘Data-Driven’ Growth in Under 12 Months ft. Shianne Sampson
In this episode of Revenue Insights, host Guy Rubin, CEO of Ebsta, sits down with Shianne Sampson, Global VP of Sales at Eventbrite, to explore how data-driven decision making, structured coaching, and intentional leadership can turn underperforming sales teams into high-performing engines of growth. With over 18 years of experience scaling sales organizations at companies…
AI in Sales: Transforming Sales Performance in 2025
Just like any other industry, the sales world is undergoing a massive transformation. What worked yesterday no longer guarantees success today, and the pressure to perform has never been greater. As buyer behaviour evolves, one thing becomes crystal clear: we need a new approach to enabling our sales teams to operate in new realities. Michael…
52% of Revenue from Existing Customers; But Renewal is No Longer Guaranteed
How modern revenue operations and subscription economics are reshaping enterprise software sales. You can’t rely on existing customers queuing to renew. In today’s rapidly evolving B2B landscape, the old playbook for enterprise software sales is becoming increasingly obsolete. Five years ago, subscription renewals were almost automatic. Now, as EDB’s Chief Revenue Officer Hervé Timsit reveals,…