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Brad McGinity is the CRO at Hone. Brad describes himself as someone who has spent his career in sales and marketing at early-stage software companies and a successful cofounder of Windsor Circle. He has participated in over $110M in fundraising across 10+ rounds as a cofounder, board member, VP Sales, and CRO. Brad is passionate about sales, marketing, fundraising, leadership, and strategic planning.

Time Stamps:

  • 00:59 – Brad’s backstory and role at Hone
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  • 18:11 – Defining entry and exit points in the funnel for a consistent sales process
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  • 32:39 – Brad’s book recommendation, The Challenger Customer

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